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A graphic with a blue graphic and a search engine bar; with the caption, "Search Advertising: The Simple & Powerful Premise."

Search Advertising: The Simple & Powerful Premise

When is the best time for your business to present itself to potential customers? Is it on the radio while people mindlessly drive down the street? Is it on television while they’re watching…

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A graphic with five icons with the text caption, "Project Management For The Digital Space."

Project Management for the Digital Space

I work for a digital marketing agency that specializes in SEM, SEO, and paid social. We are an agency that is growing fast and churning out a lot of success stories, but growth…

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RSLA Sales Funnel Strategy

RLSA Sales Funnel Strategy

If you haven’t realized it already, remarketing is a powerful approach to keep you at the top of mind with potential customers.  There are various ways to incorporate remarketing into your campaigns. Remarketing…

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A graphic with a mobile cell phone and the text caption, "Google's Mobilegeddon: Will It Hurt My Business?"

Google’s Mobilegeddon: Will It Hurt My Businesses?

Businesses have less than 30 days until the bomb termed “Mobilegeddon” drops onto search results. That’s not just hyperbole —it will be the biggest algorithm update Google has released in years. According to Google,…

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Keyword Destination URLS

Keyword Destination URL Strategy

Have you ever wished your ads could more accurately target users’ exact search queries?  Are you looking to sell dozens or hundreds of products but realize how impractical it would be to…

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Valentine’s Day 2015 E-Commerce Trends

Valentine’s Day 2015 E-Commerce Trends

Big sales for big spenders The day of love is over, and about a week later we are starting to see some of the results of Valentine’s Day spending trends. The good…

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AdShark Marketing Welcomes Tim Gullekson To The Team

AdShark Marketing Welcomes Tim Gullekson To The Team

Who is Tim Gullekson? Tim is from Fertile, Minnesota, and went to college at the University of Minnesota – Crookston & Duluth. He graduated in 2012 with a bachelor’s science degree in business…

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an image with the picture of a computer moose that has the text caption 'Creating an online marketing strategy."

Creating An Online Marketing Strategy

How does a marketing agency create an online marketing strategy? Where does one begin? With all of the different platforms like Adroll, Twitter, Adwords, Facebook, and Youtube, and all the different strategies…

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When to Use Mobile Bid Modifiers

When To Use Mobile Bid Modifiers

Mobile bid modifiers are one of the many advertising options in search advertising platforms such as Google Adwords and Bing Ads. With the rise of mobile search, mobile bid modifiers have become…

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