AdShark Blog
The latest resources on digital marketing.
AdWords Target CPA Bidding: A Case Study
Google Ads has many different settings and ways to control cost and bids in the auction. One way to do that is through Automated Bid Strategies. Google automatically sets bid amounts based…
Bing Ads Updates October 2016
Bing Ads has rolled out some new features this month, read a recap of each of the changes below! Rolling out Bing expanded text ads Bing Ads publicly rolled out their expanded…
Google AdWords Expanded Text Ads Are Now Live
After their first announcement from the Google Performance Summit earlier this year, Google has officially launched their expanded text ad format which will start being displayed tomorrow, Tuesday, July 27th. Â Here is…
Website Migration Technical SEO Case Study
I thought it would be useful to point out an example of the importance of technical SEO, especially when migrating to a new website or platform. It’s common to rush a new website…
Understanding Local Business Data
Local online visibility is as important as ever moving into 2014. Being able to quickly search, find and contact local businesses is extremely important, so we’re going to run through an overview…
AdShark Marketing Featured in Fargo Monthly
AdShark Marketing was proud to be featured in the January issue of Fargo Monthly. You can check out the article by clicking on the link below. You can also check out other…
4 Reasons You Shouldn’t Ignore Bing Advertising
If you’re predominately a Google search user, the thought of other search engines may never cross your mind. Google has a majority of the market share, and likewise that’s where you should…
SEM 101: An Overview of Search Engine Marketing
Online advertising has seen some incredible growth over the last few years, and for good reason. This marketing industry not only allows advertisers to target specific searches and interests but provides a…