AdShark Blog
The latest resources on digital marketing.
How To Get More Online Google Reviews – The Ultimate Guide
Online reviews can be incredibly important especially when it comes to Google reviews. Not only get more positive reviews impact local SEO but it also acts as a positive social proof for…
Understanding AdWords Campaign Settings
In Google AdWords, a campaign manager is presented with many options when fine-tuning the settings of the campaigns. In this post, we’ll look at the many options as well as the benefits…
PPC And Web Design – Going Hand In Hand To Generate Revenue
Before implementing any PPC campaign, it is important to have a web design that funnels users toward a specific goal otherwise it can be highly difficult to measure results. Whether you want…
Google’s Possum Update – 5 Major Changes to Local SEO
Did you recently notice a change in your rankings of the local search results for your business or company? If so, you were not alone, as everyone was affected by the latest…
E-Commerce Vs. Lead-Based Digital Marketing
Whether you are running an e-commerce store or are a lead-based business, Google AdWords is a useful tool that allows you to reach potential customers who are actively searching for what you…
How Your Website Is Losing You Money
As a designer, you want to make it as comfortable as possible for a user to interact with your website. There’s no denying that outdated web standards are running your websites and…
The Beginner’s Guide to Designing Impressive Display Ads
Display advertising plays a major role in the world of digital marketing. Through Google alone, there are more than 2 million websites that participate in displaying ads to potential customers. Depending on…
Google AdWords vs. Facebook Ads
Google AdWords and Facebook Ads are often compared and have some of the most robust advertising features available in digital marketing. In this post we’ll take a look at some of the…
Google AdWords vs. Yahoo Gemini
When Yahoo Gemini launched in early 2014, it set out to be the premier marketplace for both mobile search and native advertising. Though it is not near as robust as Google AdWords,…
Keyword Research – Best Tools And Processes
Keyword research is important to the foundation for building a successful Adwords campaign. By proactively researching what terms will work best with your PPC advertising strategy and assess your competition, you can…
