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Google Shopping Ads: Setting up Google Merchant Center

E-commerce brands are seeing success with Google Shopping/Product Listing ads (PLAs). And because of this success, Google Shopping ad spend grew 41% year over year. This compared to a 12% decline in…

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20 Digital Marketing Trends in 2020

As 2019 comes to a close, we start to look to the future. Not only are we facing a new year, but we are also venturing into a new decade. Marketing and…

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Google Responsive Display Ads Best Practices

Google Responsive Display Ads: Advantages and Best Practices

As the default ad format for Google’s Display Network, many people are left wondering what they are and how can they use them effectively in their digital marketing strategies.  So, what are…

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How To Set Up Google Customer Reviews In Shopify [No App Required]

Ok, we all know how important online reviews are for consumers. Personally, it doesn’t matter if I’m buying an everyday purchase, like a coffee cup, or a large purchase like furniture—I’m going…

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What is PPC? – A Beginners Guide

The feeling you get when your boss tells you to start managing the PPC account and you blindly agree. If you’re just researching PPC for the first time or you’re ready to…

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Meet Christina, Our New Graphic Design Intern

Christina Knutson is the newest addition to the AdShark crew. She joins the creative team as Graphic Design Intern. Christina recently graduated with a degree in Graphic Design from Concordia College. I…

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News Roundup Google Local Business Ads Features Competitors

A roundup of this week’s digital marketing news. Today we highlight 6 articles Google Showing Competitor Ads on Local Business profiles Hackers gaining access to WordPress sites through vulnerable plugins Seasonality Adjustment…

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How To Find The Best Ecommerce Marketing Agency

If there is one thing everyone can agree on it’s this: Bacon is the sweet meat. But seriously, we can all agree marketing is constantly changing and evolving. So are expectations. Gone…

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