AdShark Blog
The latest resources on digital marketing.
Project Management for the Digital Space
I work for a digital marketing agency that specializes in SEM, SEO, and paid social. We are an agency that is growing fast and churning out a lot of success stories, but growth…
RLSA Sales Funnel Strategy
If you haven’t realized it already, remarketing is a powerful approach to keep you at the top of mind with potential customers. There are various ways to incorporate remarketing into your campaigns. Remarketing…
Google’s Mobilegeddon: Will It Hurt My Businesses?
Businesses have less than 30 days until the bomb termed “Mobilegeddon” drops onto search results. That’s not just hyperbole —it will be the biggest algorithm update Google has released in years. According to Google,…
Inside Perspective On Working In Digital Marketing
Digital marketing consists of a variety of services, including search engine marketing (SEM), search engine optimization (SEO), display ads, content networks, mobile app promotion, and social media marketing. It’s a digital marketing company’s…
Keyword Destination URL Strategy
Have you ever wished your ads could more accurately target users’ exact search queries? Are you looking to sell dozens or hundreds of products but realize how impractical it would be to…
Valentine’s Day 2015 E-Commerce Trends
Big sales for big spenders The day of love is over, and about a week later we are starting to see some of the results of Valentine’s Day spending trends. The good…
AdShark Marketing Welcomes Tim Gullekson To The Team
Who is Tim Gullekson? Tim is from Fertile, Minnesota, and went to college at the University of Minnesota – Crookston & Duluth. He graduated in 2012 with a bachelor’s science degree in business…
Creating An Online Marketing Strategy
How does a marketing agency create an online marketing strategy? Where does one begin? With all of the different platforms like Adroll, Twitter, Adwords, Facebook, and Youtube, and all the different strategies…
When To Use Mobile Bid Modifiers
Mobile bid modifiers are one of the many advertising options in search advertising platforms such as Google Adwords and Bing Ads. With the rise of mobile search, mobile bid modifiers have become…
The Next Year of Paid Social Advertising – 2015
Now that the holidays have ended, savvy marketers are looking to the new year to see what the marketing trends will be, including the trends in paid social advertising. Considering that 74%…
