AdShark Blog
The latest resources on digital marketing.
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6 Bold Predictions for Digital Advertising in 2023
Last year, we wrote a blog titled 22 Digital Marketing Trends to Watch for in 2022. In this blog we predicted a variety of happenings including: This isn’t just a blog to…
6 Black Friday Campaign Ideas for eCommerce Businesses
For digital marketers like us, it’s the most wonderful time of the year! Websites glisten and customers listen to hear the sales bells ringing through their digital marketing channels. And if you’re…
Social Media Management vs. Paid Social: Which Service is Right For You
Almost twice a week I receive lead forms from our website with the following message: I need help with social media. As an agency that specializes in social media advertising, it’s my…
How to Use Digital Advertising for Political Campaigns
The political season is upon us again. Between local, state, and national elections that will be taking place this Fall, there are a multitude of candidates vying for your vote; and their…
How to Use Digital Advertising to Sell Tickets to Your Event
Planning an event is tiresome. Between coordinating with vendors, staging decisions, and other logistical challenges, it’s common for things to slip through the cracks. No wonder so many people look past the…
Paid Search vs. Paid Social – Which is Right For Your Company’s Marketing
Online marketing is daunting. I’ve been in the online marketing world for nine years, and there are still days where I find it complex. When you’re factoring in your company’s dollars, it’s…
3 Tips to Freshen up your Facebook Ads for Spring
Ah, the dreaded spring cleaning. Growing up in the midwest, April meant power-washing window screens, bleaching floors, and dusting shelves. As a digital marketer, a new need for “Spring cleaning” has emerged:…
How to Use Video to Drive Results Through Paid Social Advertising
I used to think I was a better digital marketer than I was. You only know what you know, right? For me, I knew organic content. My first marketing experience came as…
How to use Facebook Ads for Fundraising: Five Tips for a Successful Campaign
On Thursday, our community will be taking part in a statewide fundraising campaign called Giving Hearts Day. Giving Hearts Day is an annual event that has raised over $112 million in funds…
22 Digital Marketing Trends to Watch for in 2022
“New year, new me.” -your Digital Marketing Coordinator, probably The best online advertisers are constantly monitoring trends and making adjustments to their marketing efforts. At AdShark, we have the luxury of helping…