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What is PPC? – A Beginners Guide

The feeling you get when your boss tells you to start managing the PPC account and you blindly agree. If you’re just researching PPC for the first time or you’re ready to…

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How To Design Google Responsive Display Ads In 4 Easy Steps

Google Ads announced it would making responsive display ads their default ad type for the Display Network (GDN).

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Improve Google Shopping Conversions with Generic Searches

You set up your Google Merchant Center. You defined your product data feed. And linked your Google Ad account to your Merchant Center and you created your shopping campaigns. Your campaigns seem…

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