AdShark Blog
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What is PPC? – A Beginners Guide
The feeling you get when your boss tells you to start managing the PPC account and you blindly agree. If you’re just researching PPC for the first time or you’re ready to…
How To Find The Best Ecommerce Marketing Agency
If there is one thing everyone can agree on it’s this: Bacon is the sweet meat. But seriously, we can all agree marketing is constantly changing and evolving. So are expectations. Gone…
News Round Up: Google Ads Sunsets Average Position September 2019
A roundup of this week’s digital marketing news. Today we highlight 5 articles: Google To Sunset Average Position Metric Beginning September 30 Google Ads Rolls Out Account Map To Google Ads Manager…
Google Makes Changes to Phrase Match & Broad Match Modifier
A Roundup of this week’s digital marketing news. Today, we highlight 5 articles: What Google’s Phrase Match & Broad Match Changes Mean for You Google Launches Gallery Ads in Beta To 11…
Online Marketing Tools to Boost Your Business in 2019
Did you know that there are more than 7,000 choices for marketing technology today? If you haven’t been living under a rock, then you’ve likely seen Scott Brinker’s marketing technology landscape— and…
How To Design Google Responsive Display Ads In 4 Easy Steps
Google Ads announced it would making responsive display ads their default ad type for the Display Network (GDN).
How To Create A Product Catalog For Facebook Dynamic Ads
Using Facebook and Instagram advertising is an easy and effective way to reach new audiences. Through dynamic ads you can provide highly relevant content and allow users to shop your site or…
What is Digital Marketing?
When someone says the term “digital marketing” they could be referring to a number of different tactics, strategies and even channels. In reality, the line between digital marketing and just marketing has…
How To Set Up Facebook Pixel Events For Your E-commerce Site
Not to be confused with an event to celebrate a special occasion, Facebook events are actions that happen on your website, either as a result of Facebook ads (paid) or organic reach…
Improve Google Shopping Conversions with Generic Searches
You set up your Google Merchant Center. You defined your product data feed. And linked your Google Ad account to your Merchant Center and you created your shopping campaigns. Your campaigns seem…