Heat Transfer Warehouse Case Study PPC

Overview

Heat Transfer Warehouse is a leading e-commerce wholesale supplier and distributor of heat transfer vinyl and materials.
They distribute a wide variety of heat transfer products and custom transfers across the globe.

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We started working with AdShark in August 2013 and at the time we had a very limited budget.  They worked up a plan with our budget and allowed us to grow and increase as we saw results - within one year we have seen fantastic success.

 Kirk Anton - Heat Transfer Warehouse

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Challenges

Heat Transfer Warehouse’s goal was to increase their e-commerce revenue but they were unfamiliar with digital marketing or where to begin.  They primarily had grown their sales through word-of-mouth and trade shows. However, they wanted to explore other avenues and digital marketing was one of them.

 Heat Transfer Warehouse wanted a partner that would guide them through the digital marketing landscape and help grow their sales.

Strategy

Upon meeting with Heat Transfer Warehouse, we immediately recognized the vast search opportunity because of their niche.

We initially started small. However, as we began to see ROI, we quickly started to scale their campaigns and saw impressive returns on our efforts. We even needed to hold back because their rapid growth was faster than they could operationally handle.  Our team worked closely with Heat Transfer Warehouse to help maintain a steady growth level they could handle.

Through our efforts, the company expanded and tripled the number of employees they had. Over a two-year period, we were able to grow revenue by more than 700%!

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Revenue growth over 2 years

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Increase in traffic in first 4 months

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Helped them grow from 12 to 24 employees over 2 years

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