Paid Search Advertising

68% of marketing budgets are wasted, don't let that happen to you.

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Why Paid Search
Advertising

Paid Search is one of the single most effective forms of advertising. It allows you to get in front of potential consumers that are actively searching for your product or service. When optimized correctly, paid search advertising allows you to precisely track your ROI and improve your campaigns over time.

There is no better time to get in front of potential consumers than when they are ready to buy and actively looking for you.

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Why You Need Paid Search

When implemented and managed efficiently, paid search can be one of the most cost-effective forms of your digital marketing. It allows you to precisely track performance and return-on-ad-spend, target a variety of products and services, and most importantly, capture potential customers who are actively looking for what your business provides.

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How It Works

Search marketing can be very complicated to understand, but here’s a brief overview of the process.

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Keyword Bid

You bid to have your ads shown in the search results for certain keywords.

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Auction

An auction takes place to determine the rank or placement of your ad.

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Results

Your ad then is shown on the results of a web page.

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Pay-Per-Click

You don’t pay anything unless your ad is clicked (hence pay-per-click).

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The Paid Search Proven Strategy

Google dominates the bulk of the paid search advertising market but paid search also includes other channels such as Bing, Yahoo!, Youtube and even the Amazon Marketplace. All of these platforms have made it very easy to set up advertising campaigns but making those campaigns pay off is challenging.

Effective management is both an art and science, and we have the process perfected. With each client, we engineer a customized approach to exceed their expectations. Our goal is to develop and improve campaigns to be as effective as possible.

Not Your Average Agency

We view paid search a lot like we see partnerships: We exist to help businesses grow.

Our goal is to grow our clients' revenue, not their ad spend or ad budget. Our first step in this process is to gain an in-depth understanding of our clients and their customers in order to develop strategic search campaigns aimed at effectively reaching their consumers. We invest in our clients’ long-term success and truly do care.

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Strong Focus on ROI

We make it a priority to show our clients the benefits of running a paid search advertising campaign. We focus on generating revenues that will impress, no matter the size of the budget.

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Invested in Client Success

Our approach is unique in that we want to help our clients achieve long-term success. We aim to help grow our clients' businesses by truly caring about what they do.

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Dedicated Managers

Running a successful paid search campaign means frequently analyzing data and making changes to optimize ROI. We dedicate managers to each clients' campaigns in order to make sure their ads are running effectively and exceeding expectations.

Platforms

A few of our specialites

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Certified to
get the job done

We are recognized as a Google Partner and are accredited professionals in Google AdWords and Bing Ads.

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Are you ready to get started with us?