AdShark Blog
The latest resources on digital marketing.
The Next Year of Paid Social Advertising – 2015
Now that the holidays have ended, savvy marketers are looking to the new year to see what the marketing trends will be, including the trends in paid social advertising. Considering that 74%…
Efficiently Generating Online Local Business Reviews
Generating positive online reviews is a task most business owners believe is out of their control. I’m here to say it IS in your control. It takes a little hard work and…
Facebook Offer Claims: Putting Urgency in Sales
Facebook offer Claims allows businesses to create an offer that can be claimed on Facebook and used in physical stores, online stores or both. These offers show when they expire, adding a…
AdShark Marketing Welcomes Alecia Hupperts To The Team
AdShark Marketing, the only Google Partner and Bing Accredited Professionals in North Dakota, has added another member. In our effort to better serve our current and future clients, we needed to further…
Google AdWords: Getting Account Structure Right
Google AdWords is one of the best platforms for inbound marketing. Google is the world’s largest search engine in terms of traffic. When someone is searching for products or services you offer,…
Using Competitors For Digital Insights
Do you know what your competitors are doing online? Would you like to find out? By using a competitive research tool, SEMrush, we can see what our clients’ competitors are doing in online advertising….
Website Migration Technical SEO Case Study
I thought it would be useful to point out an example of the importance of technical SEO, especially when migrating to a new website or platform. It’s common to rush a new website…
Dynamic Keyword Insertion – Your Fair Weather Friend
Dynamic keyword insertion (DKI) is the practice of generating ad copy based on a user’s search query. The user’s search query must be a match for one of the keywords you’re targeting…
AdShark Marketing’s 1-Year Anniversary
It’s officially our one-year anniversary here at AdShark Marketing. It’s been a fun and exciting last 12 months. What Have We Accomplished in the Last 12 Months? That’s a good question, and…
Build A Quality Facebook Fanbase
How do you measure the quality of a Facebook fan? When it comes to Facebook fans, quality beats quantity every time. Most businesses’ strategy for Facebook fans is “more fans + ???…
